Offline, meet online: a marketing experiment with Google Goggles

Monday, November 15, 2010 | 10:20 PM

(cross-posted with Official Google Blog)

5 comments:

sathya said...

I think you should really try and integrate with Camera app as a plug-in for Android so it will be one less thing to look for and launch!!

Coolaaron88 said...

I agree with this, just make them one

Chris said...

How is this different to a QR code?

Johan said...

Chris: For you, perhaps not at all. My mom who has no idea of what a QR code is but can take pictures of random objects this is a huge difference. She will stand 0 chance of using a QR code, but a larger chance of using Google Goggles.

jonshaner said...

How can an advertiser measure response to goggle enabled print ads? Are metrics available from Google?